The Barton Group Awarded Owner’s Rep for $3.5M Sharpe Collection Expansion


November 12, 2015 Update

Sharpe BMW Grand Opening- A Vision Come True

The Sharpe Collection along with Pioneer Construction, Progressive a/e and The Barton Group celebrated the grand reopening of Sharpe BMW on November 11, 2015. This impressive renovation and expansion features an 8,600 square foot showroom to showcase the bold design and sleek style that is BMW.

Sharpe Collection BMW Expansion Rendering

Exterior Photos of Sharpe BMW

Group photo Gary Barton, Micah Frens, Jason Gibbs, and Jon Frego

(Left to Right) Gary Barton of The Barton Group, Micah Frens, Jason Gibbs, and Jon Frego of Pioneer Construction


June 26, 2015 Update

Construction has begun and as promised there will be no business interruptions.

Sharpe Collection Expansion Progress, Grand Rapids, BMW, Jaguar, Land Rover

May 19, 2015

The Barton Group is representing The Sharpe Collection in an innovative renovation project at their Grand Rapids facility. They have already made team selections of Progressive a/e as the architectural firm and Pioneer Construction to head the construction management for the project.

The Sharpe Collection is expanding and renovating their dealerships for BMW, Jaguar and and Land Rover located at 1010 28th Street, S.E., Grand Rapids, Michigan. Plans call for the renovation of approximately 8,600 square feet of the BMW showroom and 2,500 square feet in the existing Jaguar showroom. Also planned is an approximate 16,500 square foot new dealership which will house the combined Land Rover/Jaguar showroom and service department.

These improvements will allow The Sharpe Collection to efficiently utilize their current property and facilities while expanding and renovating the showrooms to represent the current styles and models of their vehicles. The modifications will emphasize customer service and needs by updating the showroom, lounge, restrooms and waiting areas which will include café, work stations and modern comforts to give customers a unique dealership experience.

The six to eight month project will be staged for no business interruptions during the construction so customers can continue to receive 100% satisfaction on their service and new car purchases that they have come to expect from The Sharpe Collection. The three month BMW showroom renovation will begin April 5th, with the Land Rover/Jaguar building following during June to December.

Look for progressive updates on our website as this exciting project takes shape………..